Honda Sets All-Time Monthly Records for Automobile Production in North America and USA


Honda Motor Co., Ltd. announced a summary of automobile production, Japan domestic sales, and export results for the month of January 2012.

Worldwide Production

  January 2012
Units vs.'11
  Japan 98,473 +42.4%
  Outside of Japan 218,453 -3.9%
Worldwide Total 316,926 +6.9%

Production Outside of Japan

  January 2012
Units vs.'11
  North America 149,746* +33.8%
  (USA) 108,222* +31.5%
  Europe 13,479 +21.1%
  Asia 47,912 -50.3%
  (China) 43,319 -31.0%
  Others 7,316 -8.9%
Outside of Japan Total 218,453 -3.9%
*Record high for any month

Production in Japan for the month of January 2012 experienced a year-on-year increase for the second consecutive month (since December 2011).

Production in regions outside of Japan experienced a year-on-year decrease for the fourth consecutive month (since October 2011) despite all-time monthly records for production in North America and USA.
Worldwide production experienced a year-on-year increase for the first time in three months (since October 2011).

Sales in the Japanese Market

Vehicle type January 2012
Units vs.'11
  Registrations 44,261 +59.2%
  Mini-Vehicles 19,779 +85.5%
Honda Brand Total 64,040 +66.5%
Honda’s automobile sales in the Japanese market for the month of January 2012 experienced a year-on-year increase for the first time in three months (since October 2011).

New vehicle registrations experienced a year-on-year increase for the fifth consecutive month (since September 2011).

Sales of mini-vehicles experienced a year-on-year increase for the first time in three months (since October 2011).

<Vehicle registrations - excluding mini-vehicles>
Fit was the industry’s second best-selling car among new vehicle registrations for the month of January 2012 with sales of 21,449 units. Freed wasthe industry’s third best-selling car with sales of 14,042 units.
<Mini-vehicles - under 660cc>
N BOX was the industry’s sixth best-selling car in the mini-vehicle category for the month of January 2012 with sales of 9,933 units. Life was the industry’s tenth best-selling car with sales of 4,508 units.

Exports from Japan

  January 2012
Units vs.'11
  North America 16,551 +32.9%
  (USA) 16,532 +41.8%
  Europe 2,361 -6.4%
  Asia 4,733 +137.0%
  Others 5,777 +96.5%
Total 29,422 +47.8%
Total exports from Japan in January 2012 experienced a year-on-year increase for the first time in three months (since October 2011).

[Source:  http://world.honda.com/news/2012/c120224Automobile-Sales/index.html] 

New Honda Civic 5 Door Receives 5-star Euro NCAP Overall Safety Rating and Advanced NCAP Award for Safety Innovation


The new Honda Civic 5 door has been rated one of Europe‘s safest cars, according to new independent crash testing results from Euro NCAP. In addtion, Euro NCAP have announced that they are extending Honda's Advanced NCAP reward for its Collision Mitigation Braking System (CMBS) technology to include the new Civic.
Honda NSX Conceptzoom
New Civic Euro NCAP Crash Test
The new Honda Civic has been awarded Euro NCAP's maximum 5-star rating. The rating scheme focuses on the vehicle's overall safety performance which gives consumers an easy to understand single score. The system considers occupant protection, child protection, pedestrian protection and the availability of driver aids. Since the introduction of Euro NCAP‘s new rating scheme (February 2009) all Honda models tested have achieved 5 stars.

Michiel van Ratingen, Euro NCAP Secretary General, commented "The 9th generation Civic impressed and achieved high scores in all areas of assessment, putting it on a par with its rivals in this competitive market segment. The car scored well in Safety Assist and is also fitted as an option with Honda's Collision Mitigation Brake System (CMBS)."

Euro NCAP also announced today that they are extending Honda's Advanced NCAP reward for its CMBS technology to include the new Civic. The reward recognises Honda‘s CMBS technology as amongst the best available safety innovations, offering research proven benefits. Euro NCAP Advanced is an initiative developed in response to the rapid development of new safety technologies, for which there is no independent assessment.

Honda has been recognized for its Collision Mitigation Brake System (CMBS), a radar-based autonomous emergency braking system. CMBS is designed to help prevent collisions with vehicles which are stationary or travelling in the same direction. The system is aimed at alerting the driver to an imminent collision both at low speeds, typical of urban driving, and at higher speeds typical of rural roads and motorways. By studying accident statistics in Germany and extending the figures to the broader European community, Honda estimates that, if all cars were fitted with CMBS, between 200,000 and 250,000 accidents could be either prevented or mitigated every year.

The new Civic's top safety rating and Advanced NCAP reward reflect Honda's commitment to overall vehicle safety. Honda's car-to-car crash test facility at the Tochigi R&D center analyzes impacts between models of different sizes and weights and develops solutions to mitigate injuries for both passengers and pedestrians. The omni-directional vehicle-to-vehicle crash test facility opened in 2001 and is the world's first indoor facility of its type.

Editors Notes

The new generation Civic is available as a 5 and 4 door model. The Euro NCAP rating applies to the 5 door model.

Safety Features in the Honda Civic

Vehicle Stability Assist

Vehicle Stability Assist (VSA) is designed to assist the driver in maintaining control during cornering, acceleration and sudden manoeuvres by applying braking assistance to any of the wheels as necessary and modulating the engine torque output as required.

Advanced Compatibility Engineering (ACE) Body Structure

Developed in the car-to-car crash testing facility at Tochigi, the Advanced Compatibility Engineering™ (ACE™) body structure is now a well-established strength of Honda’s safety credentials.
The ACE™ body structure is a Honda exclusive body design that enhances occupant protection and crash compatibility in frontal collisions. The ACE Body Structure design utilises a network of connected structural elements to distribute crash energy more evenly throughout the front of the vehicle. This enhanced frontal crash energy management helps to reduce the forces transferred to the passenger compartment and can help to more evenly disperse the forces transferred to other vehicles in a crash.

Pedestrian Protection

The new Civic also incorporates many features designed with pedestrian-protection in mind. Research has shown that these features can dramatically improve a pedestrian's chance of survival if struck by a moving vehicle. Features include windscreen wiper pivots designed to break away on impact, energy absorbing front wing mounts and bonnet hinges, as well as an unobstructed area beneath the bonnet allowing greater space for deformation.

Airbags and Seatbelts

On all models the driver and passenger Supplemental Restraint System (SRS) front and side airbags are complemented by full length curtain airbags to protect all occupants. There are three-point Emergency Locking Retractor (ELR) seatbelts in all seating positions, the front seatbelts also have 2 stage Energy Absorption (EA) load limiting pretensioners. In the rear ISOFIX points ensure secure and correct installation and mounting of child seats.

About Honda’s Collision Mitigation Braking System (CMBS)

What is CMBS?

Honda’s Collision Mitigation Brake System (CMBS) is a radar-based autonomous emergency braking system. At speeds above 15km/h, moving and stationary vehicles are detected along a path some 100m ahead of the vehicle. When the system senses that the car is likely to hit one of these obstacles, a three stage process is initiated. In the first, typically around 3 seconds before impact, the driver is alerted by visual and audible warnings. In the second stage, when the system senses that a collision is still likely (typically some 2 seconds before impact), three sharp tugs are given on the seat belt and the car automatically starts to apply some braking. Finally, when a collision is unavoidable, CMBS tightens the front seat occupants’ seatbelts (using reversible tensioners different from the pyrotechnic devices used during the collision itself) and applies a high level of braking force. This braking can be supplemented by the driver up to the maximum that the car is capable of.

All of the actions taken by CMBS are reversible: if an accident is averted (for example if the vehicle moves out of the way at the last moment, for example), the tension is removed from the seatbelts and the visual and audible warnings stop.

What is the safety benefit?

CMBS is a system designed to help prevent collisions with vehicles which are stationary or travelling in the same direction. Several studies have shown that driver distraction or inattentiveness is a factor in the great majority of accidents. The system is aimed at alerting the driver to an imminent collision both at low speeds, typical of urban driving, and at higher speeds typical of rural roads and motorways. In such accidents, the most common sorts of injuries are to the cervical spine, the soft tissue of the thorax and to the knees. By studying accident statistics in Germany and extending the figures to the broader European community, Honda estimates that, if all cars were fitted with CMBS, between 200,000 and 250,000 accidents could be either prevented or mitigated every year.

How was CMBS assessed?

Two main types of track tests were done by Honda to establish the effectiveness of CMBS, both of them simulations of typical real world situations. To establish proper functionality of the system, a test driver drove towards targets, both moving and stationary, to determine whether or not the system reacted as intended: audible and visual warnings issued at the times needed, tightening of the seatbelt, followed by emergency braking. To determine the driver response to these warnings, volunteers were deliberately distracted while following a dummy vehicle which suddenly braked. The volunteers were not aware that this dummy vehicle could be safely pulled out of harm’s way before a collision occurred. Volunteers could be used only once each in order to ensure that they did not anticipate the critical situation. By combining the results of the functionality and efficacy tests, Honda was able to ensure and estimate the effectiveness of the system in real-life situations.

Availability
For new Honda Civic, Honda CR-V and Honda Accord, the system is available for high graded vehicles as option only. The availability of optional equipment may vary from country to country. In some countries, CMBS may be available only when combined with other options as part of a package, and may not be offered on all variants. Customers should check with their local Honda dealer to determine if CMBS is available.

About the new Civic

The new Civic five-door hatchback was developed specifically for the European market. The car builds on the core strengths of its predecessor taking them to an appreciably higher level. The Civic has ultra low CO2 emissions – the diesel model produces just 110g/km with 150 HP and 350 Nm of torque.

The new Civic is available with three engine options: a 1.4 liter and 1.8 liter petrol and a 2.2 liter diesel. All engines are combined with a 6-speed manual gearbox, ECO Assist and Idle Stop. They are also equipped with Hill Start Assist. The 1.8 liter engine is also available with a specially designed 5-speed automatic transmission.

The very highest safety standards are a basic requirement for all Honda cars and the new Civic is no exception.

About Euro NCAP

Euro NCAP provides motoring consumers with a realistic and independent assessment of the safety performance of some of the most popular cars sold in Europe.

Established in 1997 and now backed by seven European Governments, the European Commission and motoring and consumer organizations in every EU country, Euro NCAP has rapidly become a catalyst for encouraging significant safety improvements to new car design.

Euro NCAP’s star rating scheme focuses on the vehicle’s overall safety performance which gives consumers an easy to understand single score. The system considers occupant protection in frontal, side, pole and rear impacts, child protection, pedestrian protection and the availability of driver aids.

The current rating scheme, introduced in February 2009, uses a weighted score, combining many aspects of a car’s safety performance: adult (50%), child (20%) and pedestrian (20%) protection assessment results with the availability of safety assistance devices (10%). To qualify for inclusion, safety assistance devices
(VSA for Honda) must be fitted as standard across 90% of the EU 27 2010 model range.

[Source: http://world.honda.com/news/2012/4120222Civic-5-star-Euro-NCAP/index.html]


Honda NSX Concept and European CR-V Prototype Take Center Stage at Honda’s 2012 Geneva Motor Show Display


Honda revealed its 2012 Geneva Motor Show line-up with 2 Sports Car Concepts, a prototype of the European CR-V as well as the debut of the all-new 1.6 Diesel engine all appearing on the Honda stand.
Honda NSX Conceptzoom
Honda NSX Concept

Honda NSX Concept

The stunning Honda NSX Concept will make its European debut at the Geneva Motor Show. Highlighting the design and technology direction for Honda’s next generation supercar, the NSX Concept features a V6 mid-mounted engine and will employ a range of new technologies including the innovative Sport Hybrid SH-AWD® (Super Handling All Wheel Drive™) hybrid system. It is expected to go on sale within the next three years.

EV-STER

Further underlining Honda’s aim of developing sporty, exciting products, the Honda EV-STER will also make its European debut at the show. The EV-STER, an electric rear wheel drive two-seater open sports car, features dynamic and innovative styling and excellent environmental performance.

European CR-V Prototype

Honda will also present the European CR-V Prototype, a preview model highlighting the exterior styling direction of the all-new fourth generation European Honda CR-V, which is set to go on sale in Autumn 2012. Compared to the previous generation, the model takes on a more aggressive stance with deeper sculpting of the body lines and a bolder front fascia. The lower front bumper wraps smartly upward to convey SUV capability, while the lower front bumper design now integrates more smoothly into the fascia for improved aerodynamics.

Earth Dreams Technology – new 1.6 liter diesel engine

Honda’s Earth Dreams Technology, a new generation engine series, will deliver excellent performance and environmental values and is due to be introduced throughout the Honda product range. The new 1.6 liter diesel engine will be the first engine from this series for Europe. The lightest engine in its class, delivering sub 100g/km CO2 levels, the engine will offer a class-leading balance of fuel economy and performance. A cut engine display of the new 1.6 liter diesel engine will be shown on the Honda stand.

New Jazz Models for Europe

Two new Jazz derivatives will also be displayed for the first time. The Jazz Si, on sale from Summer 2012, features an upgraded sporty suspension package and styling changes to the interior and the exterior.
The Jazz 1.2, now with Idle Stop, delivers a reduction in CO2 emissions of 3g/km compared to the standard 1.2 model.
The Honda Press Conference will take place at 09:15 on Tuesday, March 6.

[Source:  http://world.honda.com/news/2012/4120206Geneva-Motor-Show-Display/index.html]

Honda Begins Installation of Solar Power Generation Systems at Automobile Dealership Locations in Japan


TOKYO, Japan -- Honda Motor Co., Ltd. announced the installation of a 9 kilowatt-capacity solar power generation system at the Adachi Odai location of the Honda Cars Tokyo Chuo dealer network. The installation kicks off a project to install Honda Soltec*1 solar power generation systems with a total capacity of 1 megawatt at Honda automobile dealership locations in Japan by March 31, 2014.
Honda Soltec solar panel installed at Adachi Odai location of the Honda Cars Tokyo Chuo dealer networkzoom
Honda Soltec solar panel installed at Adachi Odai location of the Honda Cars Tokyo Chuo dealer network
Striving to realize a low carbon society, Honda has been installing solar power generation systems at Honda operations in Japan. The combined capacity of solar power generation systems installed to date has reached 3.3 megawatts, the largest in Japan among all automakers operating. Honda has been already installing solar power generation systems at some Honda automobile dealership locations; however, in order to further extend the effort to reduce CO2 emissions in the area of sales, Honda made a decision to pursue this large-scale installation of solar power generation systems that includes the installation of a display monitor which shows current power generating situation of solar panels to customers who visit the dealership location. Furthermore, Honda is planning to install a 2.6-megawatt Honda Soltec solar power generation system to the new Yorii Plant, which is scheduled to become operational in 2013. This will be the largest solar power generation system installed at an automobile production plant in Japan.

Honda Soltec's CIGS thin-film solar cells*2 require significantly less energy during the manufacturing process and generate more electricity even during cloudy weather or morning and evening hours compared to crystalline silicon solar cells. The CO2 reduction effect of the planned installation of 1 megawatt of solar power generation system to dealership locations is estimated to be approximately 310 tons*3.

In addition to reducing CO2 emissions during production and the use of its motorcycles, automobiles and power products, Honda is focused on the evolution of household energy creation products including its household gas-engine cogeneration units and thin-film solar cells with a vision to realize "the Joy and Freedom of Mobility" and "a Sustainable Society where People Can Enjoy Life." Under the "triple zero" concept - "zero" CO2 emissions; "zero" energy risk through energy management technologies; and "zero" waste through the reduce, reuse and recycle approach - Honda will address climate change and energy/resource issues through its own technologies and business activities, striving to realize a society with a zero environmental footprint which is our ultimate goal.
*1
Honda Soltec (headquarter: Kikuchi-gun, Kumamoto, President: Akio Kazusa) is Honda's solar cell production and sales subsidiary.
*2
Solar cells with thin film composed of a compound of copper, indium, gallium and selenium (CIGS)
*3
Calculated based on Japan Photovoltaic Energy Association's factor for CO2 reduction.
[Source:  http://world.honda.com/news/2012/c120204Solar-Power-Generation-Systems/index.html]

Honda Begins Deliveries of 2013 Fit EV


TORRANCE, Calif., U.S.A.,  - Honda delivered a 2013 Fit EV battery-electric vehicle to the city of Torrance today as one of the first major steps in the Honda Electric Vehicle Demonstration Program, a prelude to the retail market launch of the Fit EV with customers in California and Oregon this summer.
Honda Delivers a 2013 Fit EV to the City of Torrancezoom
Honda Delivers a 2013 Fit EV to the City of Torrance
The delivery was marked by a ceremony at the Torrance City Hall, at which a key to the Fit EV was presented to Torrance Mayor Frank Scotto by Steve Center, vice president of the Environmental Business Development Office at American Honda.

"This is an exciting day as we take another important step toward Honda's comprehensive vision for reducing CO2 emissions while at the same time advancing our relationship with the city of Torrance," said Steve Center. "Honda has a long history with electric vehicles starting with the introduction of our first battery-electric car, the EV Plus, nearly 15 years ago. With Honda's extensive experience and the real-world feedback from the city of Torrance, we will be even more prepared for the further customer adoption of electric vehicles."

Over the past year, Honda and the city of Torrance have worked together to gather input from Torrance residents about potential recharging station locations and jointly participated in numerous public awareness events with a Fit EV test vehicle. Honda and the city will continue to further these initiatives while also studying local government fleet usage of an electrified vehicle. The city of Torrance will also receive a Honda plug-in hybrid for additional testing at a later date.

"Today, in our partnership with Honda and their continuing efforts in renewable technologies, we will be driving into a more sustainable future," said city of Torrance Mayor Frank Scotto.

Honda unveiled the 2013 Fit EV at the 2011 Los Angeles Auto Show and announced plans to begin leasing the 123 city-mile per charge (76 mile range combined adjusted city/highway)1 battery-electric commuter vehicle to its U.S. customers in the summer of 2012. Equipped with a 20 kWh lithium-ion battery and 92 kW coaxial electric motor, the Fit EV battery can be fully recharged in as little as 3 hours when connected to a 240-volt circuit.

Honda Electric Vehicle Demonstration Program

As part of the Honda Electric Vehicle Demonstration Program, Honda will test the Fit EV with Google Inc. and Stanford University, in addition to the City of Torrance, California. Each program participant will provide Honda with real-world feedback on the Fit EV. Individually, each participant will use the Fit EV to further initiatives such as research into human behavior and various usages like personal, fleet and car-sharing.

Honda Environmental Leadership

In addition to the Fit EV, Honda is a leader in the development of leading-edge technologies to improve fuel efficiency and reduce CO2 emissions. Honda has led the Union of Concerned Scientists (UCS) rankings of overall vehicle environmental performance since 2000, and a Honda vehicle has topped the list of America's greenest vehicles, from the America Council for an Energy-Efficient Economy (ACEEE), for eleven consecutive years.

In 2006, Honda became the first automaker to announce voluntary CO2 emissions reduction targets for its global fleet of automobile, powersports and power equipment products and its global network of manufacturing plants. Today, the company is striving for even greater reductions in CO2 emissions that contribute to global climate change, while also working to minimize waste, water use and the total environmental footprint of its operations worldwide.
1
123 city/95 highway mile range (unadjusted); 76 combined mile range (adjusted). Preliminary estimates determined by Honda using EPA methods. Your range will vary. For additional information about EPA test methods, visit http://www.fueleconomy.gov/feg/label/learn-more-electric-label.shtml

[Source:  http://world.honda.com/news/2012/4120120Deliveries-2013-Fit-EV/index.html]